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Image of the Week: Interactive Infographics from Coca-Cola Spain

Andrew Beelitz

ThingLink user: Coca-Cola Spain (click to explore live or embedded below)

Description: Coca-Cola Spain masters the art of digital storytelling by using interactive infographics on their blog.  In addition to it’s attractive design, this infographic captures viewer attention with the use of motion (via GIFs).  In the infographic below, Coca-Cola shares how they have driven employment and progress in Spain since 1953. 

ThingLink Project Idea: Make an interactive infographic for your company’s “About Us” page

  1. Find a visual image that fits your brand. For example, maybe you work for a logging company and want to use a picture of a forrest. 
  2. Add key numbers on the image that represent to your brand.  For example, maybe you have sold 1M units. 
  3. Use a ThingLink hotspots (text, videos, audio, or web links) to explain why those numbers represent your brand. For example, a short video clip that emphasizes you are a trusted seller with over 1M units sold last year.  
  4. See here for a guideline. 

Interactive infographic from Coca-Cola Spain: 


Want to learn more? Click to schedule a 20min screen share demo with me at a time of your choice to learn how to create an interactive infographic like Coca-Cola Spain. Or, email me directly andrew@thinglink.com. 
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