<div><span style="font-size:16px;">Kirin Sign</span></div><div><br></div><div>HAPPY HOUR “I’ve always been interested in the Japanese beer industry. For many years. I taught a class on how Asahi went from a failing company to conquering 50 percent of the market share in Japan. The sign is from our go-to neighborhood sushi restaurant, which closed a few months ago. We were heartbroken and wanted to support the owner at the final sale. My husband bought it for me.” </div><div><br></div> www.flickr.com HAPPY HOUR “I’ve always been interested in the Japanese beer industry. For many years. I taught a class on how Ashai went from a failing company to conquering 50 percent of the market share in Japan. The sign is from our go-to neighborhood sushi restaurant, which closed a few months ago. We were heartbroken and wanted to support the owner at the final sale. My husband bought it for me.”
<div><span style="font-size:16px;">Analog Photo</span></div><div><br></div><div>SNAP THIS “I used to be an avid photographer, back in the analog days. I took this in 1987 in the famous Kyoto Zen temple, Ryōan-ji. This kid thought the rock garden was a playground! Who says Japanese can’t be creative and think outside the box? I snapped this before the mother pulled him away, apologizing to me.” </div><div><br></div> www.flickr.com SNAP THIS “I used to be an avid photographer, back in the analog days. I took this in 1987 in the famous Kyoto Zen temple, Ryōan-ji. This kid thought the rock garden was a playground! Who says Japanese can’t be creative and think outside the box? I snapped this before the mother pulled him away, apologizing to me.”
<div><span style="font-size:16px;">Walkman</span></div><div><br></div><div>BETAMAX OR WALKMAN? “When I teach the strategy class on “dominant design” and what companies need to do to profit from their innovations, I bring an old Betamax tape, a VHS tape, and a very early prototype of the Walkman. Even though Sony’s Betamax was the much better technology, the VHS format became the dominant design because Panasonic won the race to the market, in particular the tape format. The Walkman triggers a discussion on how and why Sony failed to bring us the iPod and relinquished that market to Apple.” </div><div><br></div> www.flickr.com BETAMAX OR WALKMAN? “When I teach the strategy class on “dominant design” and what companies need to do to profit from their innovations, I bring an old Betamax tape, a VHS tape, and a very early prototype of the Walkman. Even though Sony’s Betamax was the much better technology, the VHS format became the dominant design because Panasonic won the race to the market, in particular the tape format. The Walkman triggers a discussion on how and why Sony failed to bring us the iPod and relinquished that market to Apple.”
<div><span style="font-size:16px;">Choose &amp; Focus</span></div><div><br></div><div>CHOOSE &amp; FOCUS “The title is a translation of a current leading business catch phrase in Japan. It’s about how Japan’s largest companies – which spearheaded Japanese postwar growth – have begun a wave of refocusing and strategic repositioning. In the new global economy, size alone will not make you a winner. Companies have to be lean and nimble technology leaders in their core business segments. Some people have suggested that the title sounds a bit like a self-help book, so I suggested the bull’s eye cover to the publisher.” </div><div><br></div> flic.kr CHOOSE & FOCUS “The title is a translation of a current leading business catch phrase in Japan. It’s about how Japan’s largest companies – which spearheaded Japanese postwar growth – have begun a wave of refocusing and strategic repositioning. In the new global economy, size alone will not make you a winner. Companies have to be lean and nimble technology leaders in their core business segments. Some people have suggested that the title sounds a bit like a self-help book, so I suggested the bull’s eye cover to the publisher.”
<div><span style="font-size:16px;">Scooter</span></div><div><br></div><div>GETTING AROUND “I’m currently the faculty representative for the UC San Diego Foundation Board of Trustees, so I have many appointments across campus. With my scooter, I can get around everywhere quickly! I wanted to get a skateboard, but my husband voted against it.” </div><div><br></div> www.flickr.com GETTING AROUND “I’m currently the faculty representative for the UC San Diego Foundation Board of Trustees, so I have many appointments across campus. With my scooter, I can get around everywhere quickly! I wanted to get a skateboard, but my husband voted against it.”
<div><span style="font-size:16px;">Tora/Tiger</span></div><div><br></div><div>ZODIAC TIGERS &amp; GOOD LUCK “As you know, in Japan and China life cycles are counted by way of twelve zodiacs and five elements. I was born in the year of the tiger, so I’m a “tora”. These small wooden plaques you can buy at a shrine, write your wishes on the back, and hang them on a tree for the gods to read at night and see whether they can help your cause. I was at Meiji Shrine in Tokyo in early January of a Year of the Tiger, so this is a super-powerful one.” </div><div><br></div> www.flickr.com ZODIAC TIGERS & GOOD LUCK “As you know, in Japan and China life cycles are counted by way of twelve zodiacs and five elements. I was born in the year of the tiger, so I’m a “toro”. These small wooden plaques you can buy at a shrine, write your wishes on the back, and hang them on a tree for the gods to read at night and see whether they can help your cause. I was at Meiji Shrine in Tokyo in early January of a Year of the Tiger, so this is a super-powerful one.”
<div><span style="font-size:16px;">Hotei Statue</span></div><div><br></div><div>THE GOD OF HAPPINESS “There are seven main Buddhist god figures in Japan. Meet Hotei, the god of contentment and happiness. He holds a bag filled with fortunes. He has a big belly, he enjoys the day, carpie diem. He’s very jovial and he is also the god of the bartenders.” </div><div><br></div> www.flickr.com THE GOD OF HAPPINESS “There are seven main Buddhist god figures in Japan. Meet Hotei, the god of contentment and happiness. He holds a bag filled with fortunes. He has a big belly, he enjoys the day, carpie diem. He’s very jovial and he is also the god of the bartenders.”
<div><span style="font-size:16px;">Anzen dai-ichi</span></div><div><br></div><div>SAFETY FIRST “If I had a vanity license plate, it would be ANZEN#1 means “Safety First”. When I first traveled around Japan in 1981, I saw a lot of construction sites all over the place with this “Anzen dai-ichi” logo and a green cross. I thought it was the national motto, as Japan is so careful and circumspect about everything. I learned later it was the logo of Japan’s largest construction company. We talk a lot about risk aversion in my Japanese entrepreneurship class.” </div><div><br></div> www.flickr.com SAFETY FIRST “If I had a vanity license plate, it would be ANZEN#1 means “Safety First”. When I first traveled around Japan in 1981, I saw a lot of construction sites all over the place with this “Anzen dai-ichi” logo and a green cross. I thought it was the national motto, as Japan is so careful and circumspect about everything. I learned later it was the logo of Japan’s largest construction company. We talk a lot about risk aversion in my Japanese entrepreneurship class.”
<div><span style="font-size:16px;">Welcome Sign</span></div><div><br></div><div>OPEN FOR STUDENTS “Depending on which side you show, this sign says either “Closed today, please return tomorrow”, or “Open Winter, Spring, Summer”. A ¬student in my Japan class gave it to me. I teach a lot in the fall, it’s my busiest quarter, and she observed I was holding something like 15 office hours per week. The joke is that, curiously, “Fall” is missing from the list.” </div><div><br></div> www.flickr.com OPEN FOR STUDENTS “Depending on which side you show, this sign says either “Closed today, please return tomorrow”, or “Open Winter, Spring, Summer”. A ¬student in my Japan class gave it to me. I teach a lot in the fall, it’s my busiest quarter, and she observed I was holding something like 15 office hours per week. The joke is that, curiously, “Fall” is missing from the list.”