<div>Bright red squares makes the reader want to read it</div> s2.thingpic.com
<div>Inclusive language trying to include the reader in the text.</div> s2.thingpic.com
<div>Inclusive language trying to include the reader in the text.</div> s2.thingpic.com
<div>Old style text making the reader think that it is a trusted source</div> s2.thingpic.com