{"id":3618,"date":"2016-09-09T20:35:00","date_gmt":"2016-09-10T00:35:00","guid":{"rendered":"http:\/\/blog.tlsrv.net\/customizable-web-link-tag\/"},"modified":"2022-12-01T07:39:32","modified_gmt":"2022-12-01T11:39:32","slug":"customizable-web-link-tag","status":"publish","type":"post","link":"https:\/\/www.thinglink.com\/blog\/customizable-web-link-tag\/","title":{"rendered":"New Feature: Customizable Web Link Tag"},"content":{"rendered":"<p>One of the biggest feature requests over the last year has been the ability to customize the content of web link tags on ThingLink. \u00a0Previously, ThingLink would pull the metadata displayed on your web page\u00a0and translate it into a tag with a picture and title that could not be edited. \u00a0Now you can fully customize the content of these web link tags, including\u00a0image, title, body text, and call-to-action button. \u00a0Continue reading to learn more what this feature means, why it is valuable and how to use it.\u00a0<\/p>\n<p><!--more--><\/p>\n<h3><strong>What this new feature means:<\/strong><\/h3>\n<p>View this before and after sequence to see this new feature in action:\u00a0<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 16px;\"><strong>BEFORE<\/strong><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 14px;\">Notice the image, text and web link within this tag. \u00a0This content can not be controlled.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/cdn2.hubspot.net\/hubfs\/603436\/Screen_Shot_2016-09-09_at_4.11.56_PM.png\" alt=\"Screen_Shot_2016-09-09_at_4.11.56_PM.png\" width=\"790\" height=\"419\"><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 16px;\"><strong>AFTER<\/strong><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 14px;\">Now you can upload a new photo, control the title &#038; body text, and adjust the newly added call-to-action.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/cdn2.hubspot.net\/hubfs\/603436\/Screen_Shot_2016-09-09_at_4.09.31_PM.png\" alt=\"Screen_Shot_2016-09-09_at_4.09.31_PM.png\" width=\"790\" height=\"430\"><\/p>\n<h3>\u00a0<\/h3>\n<h3><strong>Why it is valuable:\u00a0<\/strong><\/h3>\n<p><strong>1) 100% control<\/strong>: web link tags are the number one tag used on ThingLink and today&#8217;s consumer needs full control of their content. This tag allows\u00a0publishers and brands to control\u00a0everything that appears\u00a0in the tag.\u00a0<\/p>\n<p><strong>2) Call-to-action<\/strong>: this new button will increase click-through-rates and engagement. \u00a0It also gives users the power to make a call to action for a specific KPI. \u00a0For instance, a retailer will want to instruct customers\u00a0to &#8220;buy now&#8221;, while a publisher may want readers to &#8220;explore more&#8221;\u00a0<\/p>\n<p><strong>3) Mobile responsiveness<\/strong>: when this tag is viewed on mobile it responds to any screen.\u00a0<\/p>\n<p>\u00a0<\/p>\n<h3><strong>How to use:<\/strong><\/h3>\n<p>Copy a web link into the &#8220;Link of image address&#8221; field of the tag editor and select &#8220;custom&#8221;.\u00a0<\/p>\n<p>From there you can adjust the text, layout, button, and image with the controls below.\u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/cdn2.hubspot.net\/hubfs\/603436\/Screen_Shot_2016-09-09_at_4.29.40_PM-1.png\" alt=\"Screen_Shot_2016-09-09_at_4.29.40_PM-1.png\" width=\"790\" height=\"675\"><\/p>\n<p>\u00a0\u00a0<\/p>\n<h3><strong>In action:<\/strong><\/h3>\n<p>View this use case below to see the new tag in action:\u00a0<\/p>\n<p><a href=\"http:\/\/www.mjbale.com\/Spring-16-lookbook.html\" target=\"_blank\" rel=\"noopener\">Source: MJ Bale<\/a><\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.thinglink.com\/card\/819861617264033794\" width=\"800\" height=\"10321\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<div class=\"tlThingContainer\">\u00a0<\/div>\n<p>\n<script async=\"\" charset=\"utf-8\" src=\"\/\/cdn.thinglink.me\/jse\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>One of the biggest feature requests over the last year has been the ability to customize the content of web link tags on ThingLink. \u00a0Previously, ThingLink would&#8230;<\/p>\n","protected":false},"author":6,"featured_media":3619,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[491,454],"tags":[299,177],"_links":{"self":[{"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/posts\/3618"}],"collection":[{"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/comments?post=3618"}],"version-history":[{"count":1,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/posts\/3618\/revisions"}],"predecessor-version":[{"id":6600,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/posts\/3618\/revisions\/6600"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/media\/3619"}],"wp:attachment":[{"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/media?parent=3618"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/categories?post=3618"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/tags?post=3618"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}