{"id":3481,"date":"2017-09-20T22:19:11","date_gmt":"2017-09-21T02:19:11","guid":{"rendered":"http:\/\/blog.tlsrv.net\/4-ways-to-use-thinglink-on-facebook\/"},"modified":"2022-12-01T06:42:29","modified_gmt":"2022-12-01T10:42:29","slug":"4-ways-to-use-thinglink-on-facebook","status":"publish","type":"post","link":"https:\/\/www.thinglink.com\/blog\/4-ways-to-use-thinglink-on-facebook\/","title":{"rendered":"4 Ways to Use ThingLink on Facebook"},"content":{"rendered":"<p><span style=\"font-size: 14px;\"><span style=\"color: #000000;\">Using ThingLink on Facebook gives you a unique way to engage your readers and make them spend more time with your update. In this post you will find 4 ways to use ThingLink on Facebook, including interactive product images, unboxing videos and 360 degree tours.\u00a0<\/span><\/span><\/p>\n<p><!--more--><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px;\"><strong>1) Product Marketing &#038; Product Deconstruction Posts<\/strong><\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.facebook.com\/statedrinks\/posts\/1992786030954406\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 15px;\"><strong>(click to explore live post)<\/strong><\/span><\/a><\/p>\n<p>STATE Drinks creates an interactive image that breaks down their beverage&#8217;s key selling points with text annotations, as well as a video clip for why you should use STATE for sports hydration.\u00a0 Additionally, this brand drives followers to their four main social media accounts (YouTube, LinkedIn, Instagram) by using ThingLink&#8217;s social media tags.\u00a0<\/p>\n<p><a href=\"https:\/\/www.facebook.com\/statedrinks\/posts\/1992786030954406\" target=\"_blank\" data-mce-target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/cdn2.hubspot.net\/hubfs\/603436\/FB_Product_Marketing.gif\" alt=\"FB_Product_Marketing.gif\" width=\"788\" style=\"width: 788px;\"><\/a><\/p>\n<p style=\"text-align: center;\">\u00a0<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px;\"><strong>2) Interactive 360\/VR Tours Posts<\/strong><\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.facebook.com\/ukinaustria\/posts\/1412398312162474\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 15px;\"><strong>(click to explore live post)<\/strong><\/span><\/a><\/p>\n<p>The British Embassy in Vienna builds a 360\/VR tour of a historic landmark that Facebook viewers can explore directly from a post.\u00a0 Clicking on the hotspots will reveal video clips about the location and additional factoids.\u00a0 Most importantly, clicking on the arrows brings viewers through a series of 360 images.\u00a0<\/p>\n<p><a href=\"https:\/\/www.facebook.com\/ukinaustria\/posts\/1412398312162474\" target=\"_blank\" data-mce-target=\"_blank\" style=\"background-color: transparent;\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/cdn2.hubspot.net\/hubfs\/603436\/FB_360.gif\" alt=\"FB_360.gif\" width=\"788\" style=\"width: 788px;\"><\/a><\/p>\n<p style=\"text-align: center;\">\u00a0<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px;\"><strong>3) Shoppable Image &#038; Video E-commerce Posts<\/strong><\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/business.facebook.com\/umichathletics\/posts\/1279044355481858\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 15px;\"><strong>(click to explore live post)<\/strong><\/span><\/a><\/p>\n<p>&#8220;Unboxing&#8221; videos are a growing social media trend and much of this success is attributed to how products are presented to their audience. These fun videos include a host unveiling each product to show key attributes, which entices the consumer to click-through, learn more and purchase products.\u00a0 CLC uses ThingLink to layer interactive hotspots onto each of the products appearing within the unboxing videos. This strategy allows the consumer to get to the product with ease and make a purchase with fewer required clicks.<\/p>\n<p><a href=\"https:\/\/business.facebook.com\/umichathletics\/posts\/1279044355481858\" target=\"_blank\" data-mce-target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/cdn2.hubspot.net\/hubfs\/603436\/FB_Ecommerce.gif\" alt=\"FB_Ecommerce.gif\" width=\"786\" style=\"width: 786px;\"><\/a><\/p>\n<p style=\"text-align: center;\">\u00a0<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px;\"><strong>4) Interactive Facebook Tabs<\/strong><\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.facebook.com\/exodusattack\/app_122951281158671\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 15px;\"><strong>(click to explore live post)<\/strong><\/span><\/a><\/p>\n<p>One of the most underutilized features of Facebook are &#8220;Facebook Tabs&#8221;.\u00a0 These tabs allow you to embed a full page piece of media that mimics a website landing page.\u00a0 Tabs are valuable because they let you utilize more page real estate and you aren&#8217;t contained to the size dimensions of a Facebook post.\u00a0\u00a0<span style=\"background-color: transparent;\">Adding a ThingLink tab to your Facebook page can be just the boost you need to separate your page from the rest of the pack. While timeline posts can be both attention grabbing and engaging, they are quickly replaced by newer, fresher content on your followers\u2019 timelines. With a ThingLink tab on your Facebook page, your content is always easily available<\/span><\/p>\n<p><a href=\"https:\/\/www.facebook.com\/exodusattack\/app_122951281158671\" target=\"_blank\" data-mce-target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/cdn2.hubspot.net\/hubfs\/603436\/FB_Tab.gif\" alt=\"FB_Tab.gif\" width=\"786\" style=\"width: 786px;\"><\/a><\/p>\n<p>\u00a0<\/p>\n<div>\n<hr>\n<p><strong><span style=\"font-size: 16px; color: #339966;\"><br \/>Want to learn more?<\/span><\/strong>\u00a0Click to schedule a 20min screen share demo\u00a0with\u00a0me at a time of your choice to learn how to create interactive Facebook posts.\u00a0 Or, email me directly\u00a0<a href=\"mailto:andrew@thinglink.com\">andrew@thinglink.com<\/a>.\u00a0<br \/>{{cta(&#8216;f3903730-8051-4ca2-8c48-4716245ce78e&#8217;,&#8217;justifycenter&#8217;)}}<span style=\"font-size: 16px; color: #3574e3;\"><strong>Want to start try ThingLink?<\/strong><\/span> If you are ready to begin creating interactive content for your brand or client, click the blue button to purchase ThingLink Professional.\u00a0<\/div>\n<div>\u00a0<\/div>\n<div style=\"text-align: center;\"><span><span>\u00a0{{cta(&#8216;bb75af5a-c6c9-4c14-a214-d338e0ae57f6&#8217;)}}<\/span><\/span><\/div>\n<div style=\"text-align: center;\">\u00a0\u00a0\u00a0<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Using ThingLink on Facebook gives you a unique way to engage your readers and make them spend more time with your update. In this post you will find 4 ways to use&#8230;<\/p>\n","protected":false},"author":6,"featured_media":3482,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[566],"tags":[238,289],"_links":{"self":[{"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/posts\/3481"}],"collection":[{"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/comments?post=3481"}],"version-history":[{"count":1,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/posts\/3481\/revisions"}],"predecessor-version":[{"id":6533,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/posts\/3481\/revisions\/6533"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/media\/3482"}],"wp:attachment":[{"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/media?parent=3481"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/categories?post=3481"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/tags?post=3481"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}