{"id":3464,"date":"2017-12-04T23:04:25","date_gmt":"2017-12-05T03:04:25","guid":{"rendered":"http:\/\/blog.tlsrv.net\/interactive-product-marketing-motor\/"},"modified":"2022-12-01T06:32:33","modified_gmt":"2022-12-01T10:32:33","slug":"interactive-product-marketing-motor","status":"publish","type":"post","link":"https:\/\/www.thinglink.com\/blog\/interactive-product-marketing-motor\/","title":{"rendered":"Image of the Week: Interactive Product Marketing from Motor"},"content":{"rendered":"<p><span style=\"font-size: 16px;\"><strong><span style=\"color: #000000;\">ThingLink user: <a href=\"https:\/\/motor.ru\/testdrives\/toyotaforutnerfirsttest.htm\" target=\"_blank\" rel=\"noopener\">Motor<\/a>\u00a0<\/span><span style=\"font-size: 14px;\">(click to explore live)<\/span><\/strong><\/span><\/p>\n<p><span style=\"font-size: 16px; color: #000000;\"><strong><span style=\"font-size: 16px;\">Description: <\/span><\/strong><span style=\"font-size: 15px;\">Motor uses a ThingLink interactive\u00a0image to deconstruct the various cars they review online.\u00a0 Hovering over the various hotspots on the car&#8217;s interior will reveal key selling points and features that sells the product to viewers.\u00a0 Using ThingLink for this use case improves Motor&#8217;s user experience because viewers can unlock extra information through visual queues.\u00a0 This means if I want to find more information about the steering wheel, I find the steering wheel in the image and hover directly over it for more information.\u00a0<\/span><\/span><\/p>\n<p><!--more--><strong style=\"font-size: 16px; background-color: transparent;\"><strong>Pro Tip<span style=\"font-size: 15px;\">:\u00a0<\/span><\/strong><\/strong><span style=\"font-size: 15px;\">Use our various customization tools to match the look and feel of your website.\u00a0 In this use case Motor uses yellow arrow hotspots and tags that match their corporate colors. To upload your own custom icon create a PNG file and resize it to approximately 32&#215;32 pixels.\u00a0<\/span><\/p>\n<p><strong style=\"font-size: 16px; background-color: transparent;\">Interactive product marketing:<\/strong><span style=\"background-color: transparent;\">\u00a0<\/span><span style=\"background-color: transparent;\">\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.thinglink.com\/card\/992610681851215874\" width=\"800\" height=\"821\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<div>\u00a0<\/div>\n<div><span style=\"font-size: 18px;\"><strong>More from Motor:<\/strong><\/span><\/div>\n<div>\u00a0<\/div>\n<p><iframe loading=\"lazy\" src=\"\/\/www.thinglink.com\/card\/989495722753654785\" width=\"800\" height=\"803\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<div> <iframe loading=\"lazy\" src=\"\/\/www.thinglink.com\/card\/994206021004034051\" width=\"800\" height=\"533\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<div>\n<hr>\n<p><strong><span style=\"font-size: 16px; color: #339966;\"><br \/>Want to learn more?<\/span><\/strong>\u00a0Click to schedule a 20min screen share demo\u00a0with\u00a0me at a time of your choice to learn how to create interactive product marketing projects like Motor. Or, email me directly\u00a0<a href=\"mailto:andrew@thinglink.com\">andrew@thinglink.com<\/a>.\u00a0<br \/>{{cta(&#8216;f3903730-8051-4ca2-8c48-4716245ce78e&#8217;,&#8217;justifycenter&#8217;)}}<\/div>\n<div>\u00a0<span style=\"text-align: center; background-color: transparent;\">\u00a0<\/span><\/div>\n<div style=\"text-align: center;\">\u00a0\u00a0\u00a0<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>ThingLink user: Motor\u00a0(click to explore live) Description: Motor uses a ThingLink interactive\u00a0image to deconstruct the various cars they review online.\u00a0 Hovering&#8230;<\/p>\n","protected":false},"author":6,"featured_media":3465,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[566],"tags":[238,289],"_links":{"self":[{"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/posts\/3464"}],"collection":[{"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/comments?post=3464"}],"version-history":[{"count":1,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/posts\/3464\/revisions"}],"predecessor-version":[{"id":6524,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/posts\/3464\/revisions\/6524"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/media\/3465"}],"wp:attachment":[{"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/media?parent=3464"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/categories?post=3464"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thinglink.com\/blog\/wp-json\/wp\/v2\/tags?post=3464"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}